The Gym Kitchen is continuing its wave of New Year NPD with the launch of a new High Protein Blueberry Muffin Yogurt and High-Protein Chocolate Pudding in Tesco.
The Blueberry Muffin Yogurt (RRP: £1.25 for 200g) is fat-free and contains 20g of protein per pot, while the Chocolate Pudding (RRP: £1.25 for 150g) is low fat with 15g protein per serving.
Expansion across yogurts and desserts is a key part of the brand’s ambitious growth plans via multiple categories. The new lines come just weeks after a stream of new additions across chilled meals and food-to-go.
Founder, Segun Akinwoleola, commented: “It has been an incredible start to the year, and we are delighted to expand our chilled dairy yogurts and desserts offer in Tesco, following increasing demand from our consumers.
“The Gym Kitchen’s proposition around healthy, balanced nutritious food that delivers on taste, aligns perfectly with the need-states of the yogurts and desserts shopper – both offers are the perfect treat to satisfy your cravings while fuelling your day!”
