Consumers’ approach to healthy eating is changing. A post-pandemic focus on health and preventive nutrition, ongoing economic challenges, and more research into the health risks of ultra-processed foods are impacting consumer behaviour and healthy eating trends.
Read the full article on the Mintel website
NAM Implications:
- Standout result shows over 50% of Germans said that financial concerns…
- …were more important to them than weight management.
- A relatively common feature of developed markets.
- Also, not all readers will accept that ‘the income squeeze is a short-term challenge’.
- Again the trend towards more natural foods is being challenged by their higher prices…
- …and cost of living pressures.
