Ueshima Coffee Company, Japan’s leading coffee brand, has launched two new ready-to-drink canned coffees in the UK – Iced Latte and Iced Matcha Latte.
Brought to life by Tadao Ueshima in 1969 after he had to leave his coffee after a few sips to catch his train, Ueshima Coffee Company holds the Guinness World Record for producing the longest-selling ready-to-drink canned coffee.
Kirsty Pavely, Marketing Controller at UCC, commented: “As the company who brought the world’s first canned coffee to market [in Japan], we are delighted to be able to bring the product to the UK for the first time. Our ready-to-drink range has been crafted with the same passion and dedication that has made Ueshima Coffee Company a beloved brand in Japan and beyond.
“We’ve seen a strong demand for our at-home coffee range, and we hope to replicate this success with this latest NPD.”
Both Ueshima’s Iced Latte and Iced Matcha Latte are low in sugar and calories, and retail at £2.
Since its launch in the UK market in 2021, Ueshima Coffee Company has secured listings with several supermarkets, including Waitrose, Sainsbury’s, Morrisons, and Ocado.
