Blakemore Retail has launched a new concept at a SPAR outlet in Aberystwyth.
Having reopened last week following a refurbishment, the 2,910 sq. ft. store on Terrace Road includes several innovative food-to-go developments.
The store accommodates a new concept called ‘Eat Some…’. Inspired by street food vendors, small concession brands offer a range of food solutions all under one roof. The new food brands include The Grill (Meat and vegetarian products), WhirlyBird (rotisserie chicken), Prego! (Pizza), Oh So Toastie, Shake Waffle & Stroll, and Soup & Spuds, and are exclusively owned by A.F. Blakemore.
Also available is a fresh fruit juicing service, sandwiches made daily in-store from dailyDeli, fresh coffee and sweets treats from Philpotts, a fresh meat range from County Bridge, and an increased range of chilled foods, fresh produce and flowers.
‘Eat Some…’ is claimed to be a ‘first of its kind’ food-to-go concept for local convenience shoppers. The six individual food brands are available from a specially designated area within the store, and trade from 7am to late.
Blakemore Retail Managing Director Matt Teague said: “Our ‘Eat Some…’ food-to-go concept offers shoppers a breadth of solutions catering for all tastes. We are sure the increased range of fresh foods in the store will also be a big hit.
“The addition of ‘Eat Some…’ gives us the opportunity to create a new and exciting way to give the shoppers of Aberystwyth tasty food-to-go options. The Grill, WhirlyBird, Prego!, Oh So Toastie, Shake Waffle & Stroll and Soup & Spuds are all really exciting new brands for us to work with. We know they are going to be a roaring success with our shoppers.”
NAM Implications:
- Trial in retail often means roll-out for good ideas.
- Best see this test as a future opportunity in SPAR…
- Time to take a closer look?
