Central England Co-operative has announced that Andy Peake has joined the business as its new Commercial Director.
He previously worked for Asda for nearly 20 years in various roles spanning the commercial and buying areas of the business. As the senior director for core grocery and petrol at the supermarket group, he had full accountability for the strategic direction and commercial delivery of these categories, being responsible for sales, profit, pricing and availability. He also supported Asda’s smaller format stores.
Peake’s new role at the Central England Co-op will see him lead the Product and Category team and continue the development of its commercial strategy.
Her said: “I’m delighted to be joining Central England Co-operative and cannot wait to use over two decades of experience in the retail industry to help support the great work the Society is currently delivering and drive future growth and success.”
The Society, which has over 240 food stores across 16 counties, recently reported robust Christmas trading figures.
