Co-op has announced that its ‘member prices’ scheme will now be available via the Deliveroo platform.
The move means that shoppers ordering groceries from Co-op via Deliveroo will benefit from the same savings that are available in the convenience retailer’s bricks & mortar stores.
Co-op member prices have been introduced across nearly 100 key lines and everyday essentials on the rapid delivery platform, with average savings of almost 20%.
Chris Conway, Co-op’s eCommerce Director, said: “Growing and innovating our online quick commerce channels is a fundamental part of our convenience approach. As a co-operative, membership is what makes us different, and we work to create value for our member-owners who are at the very heart of our business.
“We are committed to offering great value, deals and promotions for everyone to enjoy, along with a focus on providing savings to those who own our business, our members, with member price benefits across an extensive range and choice of everyday essentials online as well as in store.”
In recent years, Co-op has been rapidly growing its online business, with a focus on quick commerce. Around 1,300 of its stores now act as local fulfilment hubs for online orders placed via Deliveroo.
Suzy McClintock, VP of New Verticals at Deliveroo, commented: “At Deliveroo, we’re always looking for new and innovative ways to offer our customers a brilliant on-demand grocery service at great value. We’re proud to partner with Co-op to make Member price savings available on nearly 100 key grocery lines, including milk, chicken breasts and penne pasta, delivered straight to their door. This is another step in our mission to offer the best on-demand grocery experience for our customers.”
