Costcutter has teamed up with dedicated online shopping platform APPY SHOP in order to expand the home delivery offer for its retailers.
The convenience symbol group will now offer APPY SHOP home delivery and click & collect to its independent retailers across the UK.
“Independent retailers recognise the current and future benefits of last mile home delivery in terms of increased footfall and basked spend,” said Sean Russell, Costcutter’s Group Marketing Director.
“The popularity of home delivery continues to grow, with recent data forecasting that 70% of shoppers who already use convenience store home delivery plan to use it more often in the future and 46% intend to start using those services for the first time.
“Through our new partnership with APPY SHOP, we’re opening up that opportunity to CSG retailers, with a UK-wide online shopping platform specifically designed for convenience stores, supermarkets and forecourts.”
APPY SHOP can be used as a stand-alone service by store owners with the cloud-based platform accessible via PCs, mobile devices or tills. Shoppers can place orders for home delivery or click & collect, either for immediate delivery or collection, or for a future time slot.
“With no initial set up fee or weekly maintenance costs, retailers who choose to sign up with APPY SHOP through our partnership can offer the scale of delivery service that suits their particular store,” said Russell.
“It is entirely flexible and can be seamlessly integrated into their existing EPoS system. The platform also makes engaging with shoppers through digital channels such as Facebook even easier, as shoppers can order immediately through those channels.
“We’re confident that shoppers will continue to embrace the opportunity to have more of their weekly shop delivered to their doorstep, not only in response to the changing landscape on lockdown restrictions, but as an ongoing convenience from their local store.”
NAM Implications:
- Outsourcing the last mile represents a no-brainer…
- …when the cost of fulfilment is calculated realistically.
