Nisa will begin a national roll-out of Jisp’s Augmented Reality (AR) vouchering system – ‘Scan & Save’ – to independent retailers this month.
The group stated that the decision to go national stemmed from a successful pilot that delivered 82,116 scans, 40,001 taps and 32,895 redemptions on Scan & Save branded AR vouchers from September to December. Participating retailers accumulated a combined discount redemption value of £36,211 with over 2,300 unique shoppers, 81% becoming repeat redeemers.
Julian Fisher, CEO of Jisp, said: “We are thrilled to announce the Scan & Save roll-out with Nisa. Our pilot achieved above and beyond what we hoped to accomplish, benefiting everyone from retailers and brands, all the way to the customers. We’re delighted to be working with Nisa to bring even more retailers our exclusive technology to help grow sales, increase loyalty and understand more about customers’ shopping habits through our data.”
James Taylor, Head of Central Operations at Nisa, added: “It’s been fantastic seeing our retailers adopt a new, trailblazing digital system in stores of every shape and size across the UK. Scan & Save is a superb solution for any retailer looking to deliver high-end technology that is often only accessible at larger supermarket chains. We’re excited to see more positive results in the upcoming months working with Jisp.”
Brands involved in Scan & Save are also said to have benefited since the launch in September last year, seeing uplifts in sales, shopper engagement and retailer product ordering. The system claims to allow brands to build an instant digital relationship with customers and provide them with a greater understanding of customers’ shopping behaviours through interactions and actions in-store, helping them drive sales sustainably, demonstrate ROI and gain valuable insights.
