Aldi, which opened its 1,000th UK store in Woking last month, will open one new outlet a week on average between now and the end of the year.
The 12 new sites cover towns and cities across the UK, including Taunton, Oldham, Farnborough, West Bridgford, Portsmouth, Stockton, Swansea, Staines-upon-Thames, Reading, Coventry, Chadderton, and Cumbernauld.
The discounter recently confirmed its long-term target of having 1,500 stores in the UK. It plans to invest £1.4bn in expanding its portfolio over the next two years alone.
George Brown, Real Estate Director at Aldi UK, said: “We’re welcoming more and more customers through our doors each week, which is why we’re investing in new stores up and down the country to bring our great value groceries to even more people and meet the growing demand for Aldi.
“Shoppers know they’ll always get more for their money when they shop with us, and we’re confident Aldi’s success will continue to grow.”
On Friday, Aldi rolled out its latest round of price cuts to reflect easing cost pressures in the sector, with almost 50 products reduced by an average of 7%.
NAM Implications:
- Whilst it could be said that the discounters are reaching the point of saturation coverage…
- …all this means is that their focus will turn to increasing current outlet productivity/profitability.
- Meanwhile, conducting ‘what ifs’ re their ambitions of a 50% uplift in outlet numbers might be worthwhile…
- …just-in-case!