Aldi reached a significant milestone in the Scottish grocery market today with the opening of its 100th store.
The latest opening on Edinburgh’s Hermiston Gait Retail Park comes 27 years after the discounter entered Scotland with its first store in Kilmarnock.
To mark the milestone, Aldi is giving out prizes worth a total of £6,000 across all its Scottish stores from today. The first 1,000 customers in each store that spend £25 and over will be eligible for a scratch card, with various prizes, including two vouchers worth £1,000 each.
Aldi stated that it was constantly looking for new site locations in Scotland, whilst upgrading and extending its existing stores.
The discounter highlighted that it works with 90 Scottish suppliers and stocks over 450 local products, with a target of reaching 500 within two years.
Richard Holloway, Regional Managing Director Aldi Scotland, said: “Reaching 100 Scottish stores is a huge achievement and one that really is a team effort.
“We could never have imagined 27 years ago when we opened our first store in Kilmarnock that our customers would take us into their hearts and homes in the way they have.”
Graham Nicolson, Group Buying Director Aldi Scotland, added: “We are so lucky to work with the most talented suppliers that Scotland has to offer to allow us to bring the very best of Scotland’s larder to our customers … We are always looking at opportunities to expand our supplier base and are proud to say 30% of our range is now locally sourced in Scotland.”
Rival Lidl announced yesterday that it was now targeting 1,100 stores in the UK by 2025, up from 880 currently.
NAM Implications:
- The beginning of the end…
- Or more likely just the end of the beginning…
- …for Aldi in Scotland.