By Martin Heubel, Amazon Strategy Consultant at Consulterce
Worried about unsustainable Amazon margins? The solution isn’t to raise prices or to blame the algorithm.
It’s to stop cutting corners.
So here are 10 proven ways to increase your vendor margins:
- Differentiate your portfolio through premiumisation
- Conduct monthly deep dives into the account P&L
- Train your teams’ commercial negotiation skills
- Delist highly unprofitable items
- Focus marketing budgets on profitable listings
- Improve your price-pack architecture
- Re-negotiate prices with your suppliers
- Introduce selective distribution agreements
- Launch Amazon channel-exclusive products
- Negotiate supply chain improvements with Amazon
For further information and support, contact Martin Heubel here
