Asda has joined the Deliveroo platform to offer its customers more options for on-demand grocery deliveries.
The initial roll-out to 15 stores begins this month in Wakefield, Leeds and Manchester. Customers will be able to choose from over 2,400 everyday products from the Asda range and have them delivered to their door in minutes by Deliveroo’s network of riders.
Asda plans to launch 300 of its stores on the Deliveroo platform by the end of the year.
The retailer began rolling out its own ‘Express Delivery’ service towards the end of last year, and also works with Uber Eats and Buymie.
Simon Gregg, Senior VP of E-Commerce at Asda, said: “We want to create more opportunities to conveniently shop favourite Asda products and offer the broadest range of delivery options of any grocer, giving customers the flexibility to choose how and when they shop with us. Our partnership with Deliveroo will extend this further, as Asda customers across the UK will soon be able to get products delivered in as little as 30 minutes.”