Multi-category online retailer Very.co.uk saw its sales grow by 25.2% year-on-year in the seven weeks to 25 December, marking its best-ever Christmas trading period.
The company said some of its top-performing categories included home and electrical where sales increased by 46.2% and 44.8% respectively.
Very stated that it benefitted from a 25.5% uplift in the number of new customers in the period and a 49.7% increase in website visits. In addition, sales via the Very mobile app were up 33% year-on-year.
Henry Birch, Chief Executive at The Very Group, said: “We are delighted with Very’s outstanding performance, which shows UK families were more determined than ever to celebrate this Christmas, despite all the challenges of 2020. Because we sell everything our customers could possibly want except food, are online only and offer a range of payment options, we were perfectly placed to help a record number of people make the most of the festive period.”
Looking ahead, Birch said: “While the economic picture remains unpredictable, we have strong momentum as we begin the year. I believe our resilient, flexible and proven business model, which is online, multicategory and offers customers flexible payment options, will continue to help us thrive in 2021.”
