The number of people visiting UK shops this Christmas could remain almost a fifth below pre-pandemic levels as shoppers struggle with the cost of living crisis, according to forecasts.
Retail footfall in December is expected to be 18% lower than the same month in 2019, said Springboard, a retail data company.
Read the full article on The Guardian website
NAM Implications:
- We are patently in uncertain times.
- But business requires that we take a stance re a number…
- …and factor it in…
- …until events prove otherwise.
- i.e. Taking an 18% drop as read, what are the implications for your business?
- Then anyone wanting to improve on the average…
- …to strip the offering down to the essentials that can deliver more than it says on the tin…
- …every time, and better than he next guy.