The recent spells of hot weather have contributed to a decline in retail footfall, adding to economic concerns impacting consumer demand.
The BRC-Sensormatic data shows total UK footfall decreased by 1.8% over five weeks to 5th July, with declines across all three key retail locations. High Street footfall slipped 3.0%, Retail Park footfall decreased by 1.1%, and Shopping Centre footfall fell by 1.6%.
Helen Dickinson, Chief Executive of the British Retail Consortium (BRC), noted that High streets were particularly affected as extreme heat was followed by severe thunderstorms, discouraging visits. “Subdued consumer sentiment means shoppers remain cautious, making it increasingly difficult for retailers to generate strong footfall into their stores,” she said, highlighting that firms were struggling to invest more in local stores due to the rising costs from the last Budget.
Meanwhile, Andy Sumpter, Retail Consultant EMEA for Sensormatic, commented: “One year on from the general election, with footfall still in the red, it appears that consumer confidence has yet to find its feet. That said, the rate of decline is easing, and with summer now in full swing, retailers have an opportunity to turn seasonal footfall into sustained momentum – especially those who can deliver value, experience, and convenience in equal measure.”
NAM Implications:
- Surprise, High Street footfall is falling (!) by up to three times more than of other locations.
- Apart from temperature and rainfall forecasts…
- …perhaps weather forecasters should add humidity levels
- Given the mood and energy depressing effects of high humidity on the willingness to shop?
- That apart, the government needs an entirely new (and longer-term) rethink on the High Street’s role in society…
