John Lewis is looking to stay connected with its customers while its department stores are closed during the coronavirus outbreak by launching some of its services online.
Customers can now book free one-to-one video appointments to gain advice on nursery purchases, home design and clothing. Further services, inspirational talks and learning sessions are planned to launch at the end of April.
John Lewis stated that the move will enable it to provide core services to support the nation during the lockdown.
Peter Cross, director of customer experience at John Lewis and Waitrose, said: “Through the power of technology, we have carefully curated these free one-to-one virtual appointments to reflect the needs of the nation during this national crisis. We have gathered our experts from across the country to offer these services initially across nursery, home and styling, with future plans to extend our services across nutritional advice, wine tastings, and tech support to name a few.”
John Lewis also revealed that a large number of customers have been shopping for home office equipment on its website during the lockdown. Crafting kits and puzzles have also been popular, whilst demand for personal care items and hair removal products has spiked following the closure of beauty salons and hairdressers.
Last week, Waitrose made its ‘Weekend’ weekly newspaper available online for the first time. As well as being available to customers for free in all its shops, the retailer said the online version meant the content could still be enjoyed by as many people as possible during the pandemic.
