The ex-Ofcom boss takes over this week – at a time when the partnership’s cherished traditions are under heavy pressure.
Read the full article on The Guardian website
NAM Implications:
- Key challenges are:
- Partner profit share
- ‘never knowingly undersold’
- The new CEO has to dilute/eliminate both…
- …whilst amalgamating two different retail business models.
- Very experienced NAMs will be required to accommodate the inevitable unintended consequences of these changes.