Britain’s retailers are hoping Black Friday discount day will get shoppers spending, though it takes place against a backdrop of shortages of both products and drivers to deliver them.
Read the full article on the Reuters website
NAM Implications:
- Retailers need all the sales they can get.
- But, given the shortages, and the post-lockdown emergence of the savvy consumer…
- …the Black Friday discounts may suck forward Christmas sales.
- (with reduced profit )
- …and undermine consumers’ willingness to pay full price again before Christmas.
