In this recent webinar, Shopper Intelligence provides never-before-seen insights using a unique in-store observation methodology and results from fieldwork conducted in 2022. The Shopper Intelligence team takes a look at how shoppers flow through the store, what they look at and engage with, and the impact things like layout, display and POS has on shopper behaviour. The webinar identifies the behaviours we most typically see and offers advice in terms of what you should do about it.
Download the Shopper Intelligence webinar slide deck and recording here