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Superdrug Seeking New Health & Wellbeing Brands

Superdrug is on the lookout for new and innovative healthcare and wellbeing brands interested in launching their products in its stores and online.

The retailer will be again be hosting its annual Open House event in May which gives new health and wellbeing brands the chance to meet its commercial team to discuss working with the company.

The event, which is being held at Superdrug’s head office in Croydon, is open to new entries to the UK market or home-grown independents, with a specific focus on brands who are innovators in the health self-testing market.

Healthcare Director Michael Henry commented: “We’re excited to be able to open up the floor and give health brands the chance to grow with us. We are particularly focusing on businesses that will aid in helping our customers with health self-testing and diagnostics. Any business that feels we can give them the right platform with our wide customer base, we encourage to get involved.”

The event is open for new suppliers, not existing A.S. Watson suppliers. Brands can apply by emailing [email protected]

A similar Open House event for beauty entrepreneurs is also taking place next month.

NAM Implications:
  • A real first-refusal opportunity for Superdrug in terms of access to creativity…
  • …and a giant leap especially for innovative start-ups.
  • A no-brainer?