Aldi, Iceland, and Heron Foods were amongst the winners at yesterday’s Frozen Food Awards 2022 organised by the British Frozen Food Federation (BFFF)
The awards, which have been running since 1988, recognise the most innovative and creative new frozen food products launched in retail and foodservice in the last 12 months.
Aldi scooped the prestigious Retail Product of the Year category for its Specially Selected 4 Cheese & Onion Quarter Pounders. Whilst Heron won the Innovation Award for its Chippy Curry Battered Chicken Strips.
On the night, Aldi was the biggest winner and collected five Gold Awards, closely followed by Iceland, which won two Gold and three Silver Awards. M&S also shared in the success with a Gold Award for its Plant Kitchen No Chicken Gyoza as well as collecting a Silver and a Bronze Award in other categories.
The retail awards are judged by panels of independent consumers from across the UK who mark the products blind for appearance, taste, and aroma before moving onto assessing them for innovation, packaging, preparation instructions, likelihood of purchase, and value for money.
In foodservice, KK Fine Foods claimed the Foodservice Product of the Year for its Mixed Arancini and Bannisters’ Baby Hasselback Potatoes claimed the Innovation Award.
Richard Harrow, BFFF Chief Executive, said: “I am incredibly proud of the hard work and creativity demonstrated by all the entrants and the BFFF team. The impressive innovation happening across frozen is incredibly encouraging, especially considering the important role the sector has to play as we look towards a future of increased value for the consumer and decreased food waste for us all.
“The range and diversity of products entered into the awards this year was fascinating to analyse, with over 137 products entered. We were also delighted to see M&S enter our awards for the first time in many years.”
The full list of winners is available on the BFFF website
