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Five-Year Projections Of Consumer And Advertiser Spending Data

2021 was a year of uncertainty in public health, supply chains and geopolitics. But amid all the uncertainty came a greater clarity about the overall trends of the entertainment and media (E&M) market, the forces driving growth, and an understanding of the fault lines and fractures forming in consumer behaviours, business models, competitors and regulations.

Read the full article on the PWC website

NAM Implications:
  • Essential reading for those willing to take a five-year view of the New Norm…