Supermarkets including Asda and Sainsbury’s are stocking up on imported Polish beef while British farmers struggle through the coronavirus pandemic.
UK beef farmers told the chains that the move is “unacceptable”, adding: “Please do not play a part in killing British agriculture. Remember, once it’s gone, it’s gone.”
Read the full article on the Daily Mail website
NAM Implications:
- In unprecedented times, perception is key.
- Retailers perceived as favouring non-UK suppliers automatically grant a competitive edge…
- …to rivals that are perceived as being ‘more patriotic’…
- Their call…
