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KP Snacks Hires New Head Of Convenience And Impulse

KP Snacks has announced the appointment of Stuart Graham as Head of Convenience and Impulse (C&I), reporting to its Sales Director Matt Collins.

Graham’s career includes senior roles at PepsiCo and Pladis, with a strong focus on C&I. Most recently, he served as the UK Country Manager for Heura, a fast-growing plant-based food startup based in Barcelona.

Collins said: “Stuart has an impressive background in the snacking category. His deep understanding of the Convenience and Impulse sector, coupled with his experience in managing both established brands and emerging categories, positions him perfectly to lead our C&I Team. I am confident that his experience will greatly contribute to our future growth and strategic ambitions.

“Stuart’s arrival marks an exciting time for the business, his leadership, experience and vision will help ensure that we continue to be set-up for success and maintain our momentum today, whilst being fit and relevant for future growth tomorrow.  We’re delighted to welcome him to the team”.

Graham added: “I am incredibly excited to join KP Snacks and to have the opportunity to work with fantastic brands, including McCoy’s, Hula Hoops, KP Nuts, and Tyrrells. KP Snacks has a strong reputation in the market, and I’m looking forward to building on that success by driving further category growth. I will continue to focus on collaboration with our customer trade partners to ensure that we continue to grow together”.