Nestlé’s plans under new CEO Laurent Freixe to restructure and sharpen its focus on its top brands were welcomed by investors, but executing a turnaround strategy against a backdrop of weak consumer demand will be a tough task.
Read the full article on the Reuters website
NAM Implications:
- Or an easy one…
- …given economic issues in North America and Europe, the company’s biggest markets…
- …a reflection of the weak growth backdrop in Nestlé’s categories.
- i.e. a bigger problem outside Nestlé.
- But given the company’s size and heritage…
- …strategic changes will make a difference.
