Home UK & Ireland Grocery News Manufacturers

‘No low’ rising… What the burgeoning alcohol-free trend will mean for FMCG brands over the next 12 months

More and more people are cutting back on their alcohol intake and opting for no or low alcohol alternatives.  Michael Wylie-Harris, Content Director at the customer collaboration tech platform Bulbshare, tells us how they connected to their community of hundreds of thousands of global consumers to get to the bottom of the trend…see KamLibrary