The consumer-goods company’s grooming unit is facing increasing competition from cheaper products, and rival Kraft Heinz shows what happens when good brands lose their edge. P&G could do worse than consider selling the division to focus on areas with more potential.
Read the full article on the Breaking Views website
NAM Implications:
- Whatever the eventual outcome, stakeholders can benefit from exploring what-ifs and implications.
- For Gillette competitors, this means:
- How would Gillette behave in different hands?
- Who could afford to buy Gillette?
- How would an acquisition by a private equity company play out?
