Shopper Intelligence has released the first instalment in its new webinar series, Shopper Unpacked. It is designed to help build your shopper knowledge by offering insights, golden rules and expert advice to enable you to have a greater impact with retailers and drive category growth.
In this 30-minute webinar, Shopper Intelligence uses their 2023 and historic datasets to look at where and how the cost of living crisis has been affecting shopper behaviour.
By applying a unique shopper perspective and expert point of view, Shopper Intelligence will help you understand how to navigate the inherent category challenges, and where to look for category growth opportunities.
