Waitrose has become the latest grocery retailer to launch its Christmas campaign after a flurry of ads from its rivals in recent days.
The upmarket chain’s two-parter festive ad – Sweet Suspicion, A Waitrose Mystery – features an all-star cast in a whodunnit-style cliffhanger. Part two of the ad will be released in the coming weeks.
Nathan Ansell, Customer Director at Waitrose, commented: “For the first time, we’re keeping Waitrose customers guessing with a ‘whodunnit’ festive crime drama featuring a stellar cast for this year’s Christmas ad. Our Christmas Campaign is all about how Waitrose (Christmas) food is so good, you can’t wait to get your hands on it so we’ve showcased the very best of our delicious range while also adding a touch of festive fun and sparkle. Was it Uncle Phil? Was it Fig the cat? You’ll have to wait and see!”
