Bestway has made three new appointments to its senior Trading Team, tasked with improving its offer to drive sales across its cash & carry and retail business units.
Andrew Kenny, formerly of the Coles Group in Australia, is joining Bestway Retail as Trading Director, reporting to Kenton Burchell, Bestway’s Group Trading Director. He will focus on refining and enhancing its offer for off-licence and convenience stores, leading Bestway Retail’s buying teams based in its Stoke and York offices.
Kenny replaces Mike Owen, the current Trading Director, who is leaving the business at the end of the year.
Meanwhile, Robbie Moore, formerly Head of Trading at SPAR Scotland, is joining Bestway Wholesale as Retail Commercial Manager. He will be tasked with improving its offer to drive sales across Bestway’s corporate and company-owned stores, reporting into Kenny.
Les Mohammed is also joining Bestway Wholesale as Head of Trading. He will be leading trading initiatives, projects, and process improvement across the wholesale trading team, reporting to Burchell.
Formerly Senior Trading Controller at Unitas Wholesale, responsible for On-Trade, Foodservice and Own Brand, Mohammed is said to have extensive experience in trading whilst supporting sales and marketing.
All three will join Bestway by early November.
Burchell commented: “We’re very excited to be welcoming this exceptional pool of talent to our business which will allow us to build on the existing strength we have in the team and continue to drive innovation into our Centres of Excellence to build leverage and drive sales for Bestway suppliers and customers.
“With these new appointments, we are now set up to enter a new era in our Bestway journey to cement our position as ‘the number one choice for independent retailers’ across the industry for cash and carry, catering and off-trade, retail and pet customers.”
Last month, Bestway Wholesale appointed Jim Brown as Trading Controller for catering, fresh and frozen.
NAM Implications:
- Bestway are not incorporating this level of firepower for decoration.
- Note the November ‘hit the road’ status.
- i.e. prepare for a change of pace, at least…
