Operational efficiency for retailers, whilst still delivering for their customers in both proposition and shopper experience, are the key elements of the latest Nisa Local store format being showcased at the group’s Expo trade show this week.
With retailers facing increasing costs and changing consumer needs, the format demonstrates a series of solutions available to retailers.
The latest Nisa Evolution store has received a makeover which “revitalises and future proofs the design, and addresses the main issues affecting independent retailers today”.
Key areas incorporated into the 3,000 sq. ft store being showcased in the Nisa Expo at NAEC Stoneleigh include:
Delivered Services
The store features a designated order collection area to demonstrate to retailers how to maximise the opportunity within the rapidly growing online market.
FTG
Recovering rapidly post Covid, Nisa noted that food-to-go (FTG) is a key proposition consumers expect in-store. The Stoneleigh store highlights a new counter design that is said to create a “quick and efficient consumer experience” with designated zones flowing around the main counter help to drive the mission-led consumer and maximise impulse purchases.
Technology
The store displays an array of solutions to help maximise sales and improve efficiencies.
Energy efficiency and sustainability
A key focus in view of the cost-of-living crisis, the store boasts a dedicated area highlighting options available to retailers and seeking the right solution for them.
HFSS
With the current HFSS regulations due to come into force next month, the store has been designed and ranged with this in mind. Gondola ends and displays in high footfall areas have been used to demonstrate how best to range products in-aisle HFSS compliant bays. There is also information to help educate retailers and suggest the best way to display impacted products with a particular focus on seasonal activity.
Co-op own brand
The store is ranged with over 1,200 Co-op own label products utilising the latest Nisa planograms to illustrate how the range complements the branded ranges throughout the store.
Darren May, head of format at Nisa, commented: “The cost-of-living crisis is impacting on retailers as well as consumers and while we are still seeing investment being made in stores, we understand the challenges facing retailers today and want to support them in maximising their investment.
“Through the Stoneleigh store, we hope to demonstrate a choice of solutions for our customers to ensure operating efficiency while still delivering the right consumer experience, keeping our retailers at the forefront of the market and helping them to remain the destination store.”
Nisa kicked off its annual trade show yesterday by announcing a multi-million-pound investment in the Co-op own brand range.
NAM Implications:
- Nisa is effectively putting forward ways of optimising existing outlet business…
- …as a way of avoiding the alternative option in unprecedented times.
- i.e closure of unprofitable outlets.
- One to watch, and support!
