Sugro UK, the 80-strong buying and marketing group, has launched a new rebate management solution in partnership with E-bate. The Trackable Overrider Management System is designed to streamline transactional data processing and optimise earnings for both members and suppliers.
The platform will enable members to track their spend progress and overrider (ORD) earnings across different criteria such as growth and core range. In addition, members will be able to influence their earnings by checking their status by supplier and criteria, identifying gaps and making purchasing decisions to close those gaps and maximise their potential earnings.
Sugro highlighted that the system enables automated calculation and ORD forecasting with accuracy, which minimises the number of potential errors and time spent on manual calculation of rebates. This functionality also provides increased visibility of group performance and “optimises earnings for all parties involved”.
Sugro UK claims to be the first buying group to launch this functionality. After a trial with a limited number of members within the group, access will be granted to the rest of the membership within the next few weeks.
Sugro noted that it received positive feedback from its members during the trial. Helen Bowler of JJ Fox said: “I found the E-bate system easy to navigate and it gives you a much better insight of your overriders/growth. It is much better to view it as financial quarters. I really like the function that tells you where you are falling behind on core ranges so you can place orders, and you don’t miss out on hitting your maximum percentage.”
Sugro’s Managing Director, Emma Senior, commented: “I am delighted that Sugro are now able to offer this system to its members. When time is precious and every penny counts in this challenging market, the system will provide clear tracking of purchasing to ensure maximum earnings can be achieved. The members who have participated in the trial found the system to be easy to use and incredibly insightful. Yulia and her trading team have worked incredibly hard, together with the team from E-bate, to launch this system, and I am looking forward to the roll-out to our total membership.”
Sugro’s head of commercial & marketing, Yulia Petitt, added: “Our members will now have the advantage of having the system that provides a full transparency of all overrider agreements by supplier, their individual performance by each overrider criteria, any gaps, and potential earnings opportunities. By tracking individual performance, identifying gaps and opportunities, our members will be able to achieve optimisation of their rebate earnings.
“I have no doubt that, as a result of the system launch, we will see increased distribution across supplier core ranges and new products, as well as further growth in group turnover.”
